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Design the future for "Lenovo+Thinkpad" - [营销|Markteting]
When talking about laptop, which one comes into your mind first? You are right, IBM ThinkPad, the ever most classic laptop brand in the world. It's been the 15th years since the first ThinkPad born. But now, you may have to forget IBM now, as a few days ago, Lenovo has announced they decided to abandon IBM logo from thinkpad product 2 years in advance the scheduled plan.
This news already generated a lot of online buzz in China, as it seems it is unacceptable for many fans of ThinkPad. In China, ThinkPad has a very cute and cool nickname: "little black".
In order to make prospected and loyalty customers get used to "Lenovo+Thinkpad", Lenovo(China) is launching a laptop design campaign: 'review the classic, design the future'.
Think forward, more than 15 years! In the minisite, you are invited to challenge the future of computer design. Register as a member, then what you need to do just explore your creative freely. Don't limit your imagination as nobody knows what computer would like in future. Tracing to the end of each lead, you will find all the fantastic ideas.
"Get power from water directly", "folded into pocket","get information from your mind automatically", are those idea crazy? Who knows?Besides, you can also find out the history of ThinkPad and the innovation story about its fantastic technology, you can also share your lovely story about ThinkPad with the other "little black" fans.
The final winner will get a ThinkPad X61 or the opportunity to visit Lenovo's lab in Japan.
New logo with new future, so let's start imagination!
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