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Magic cup with Global warming！ - [户外|Ambient]
来自北京电通的这则广告采用了双层热敏油墨印刷，当杯子被灌入热水，热敏油墨开始起作用，它慢慢地将底层的冰山图像给遮盖起来。就如同现在的全球变暖使得北极的冰雪逐渐融化一样。不知道这种杯子是不是使用一次就不能将图像复原...
This innovative advertising came from Dentsu AD agency in Beijing, China. This magic cup was painted with double-thermal printing ink, when the cup was onto the hot water, thermal ink comes into play, and it will slowly bottom of the image to cover up the tip. Just like the global warming is melting the Arctic iceberg gradually. The only question is whether the “iceberg” will erect again when the cup is cooling down...But fantastic anyway!
Source:blog by 联合网报
评论
真希望我的身边都是这样的世界！！！
——————FELI
多多交流啊，谢谢到访！